Event Host Guide
1. Registering as an Event Host
To host events, you need a Host account. If you already have a standard account, please contact our support team to request an upgrade. New users can register directly as an Event Host from the sign-up page.
2. Creating Your First Show
Once you're registered as a Host:
- Click the + New Event button.
- Fill in the show details: Title, Description, Date, and Location.
- Add an eye-catching image to attract ShowRockers.
- Ticket Types: Define various ticket options (e.g., Early Bird, VIP) with different prices and available quantities.
- Status: Save as 'Draft' to work on it later, or 'Published' to make it live immediately.
3. Managing Seats (Venue Map)
For venues with assigned seating, use our Seat Management tool:
- From the Dashboard, find your show card and click Manage Seats.
- Add rows and define the number of seats per row.
- Assign categories (e.g., Front Row, Balcony) to price seats differently.
- Save your layout. ShowRockers will see this map when buying tickets.
4. Team Management
Need help running your shows? Invite team members!
- Go to the User Menu (top right) and select Team.
- Click + Add Team Member.
- Enter their name, email, and assign a role (e.g., Scanner, Co-Host).
- They will receive access to help manage your shows based on their role permissions.
5. Sales, Transactions & Refunds
Keep track of your revenue and manage customer orders:
- Dashboard Overview: On your specific Event page, the "Event Host Overview" table breaks down sales by ticket type, including Gross Revenue and Fees.
- Recent Transactions: Go to the User Menu (top right) and select Transactions. Here you can see a live feed of all purchases. Use the filters to find specific orders by Date or Status.
Processing Refunds
If you need to refund a customer (and your policy allows it):
- Go to the Transactions page.
- Find the order and click Manage to open the details.
- Scroll to the "Order Items" section.
- Select the specific tickets you want to refund and click the Refund Selected button.
- The system will automatically process the refund via Stripe (sending funds back to the card) and release the seats for resale.
6. Financials: Fees & Invoices
Understanding how you get paid and what you owe is simple:
Checking Platform Fees
To see how much convenience fee revenue has been generated for a specific show:
1. Go to your Dashboard and click on the Event.
2. Look at the Event Host Overview table.
3. The Conv. Fee column shows the total fees collected for that ticket type.
How much do I owe ShowRockers?
It depends on how the customer paid:
- Stripe Orders (Credit Card): You owe nothing extra. The platform automatically takes its Transaction Fee and Platform Fee before sending you the payout. The amount you see in your Stripe account is your Net Revenue.
- Manual Orders (Cash/Check): You collected the full amount (Ticket Price + Fees) directly from the customer. Since you hold the funds, you owe ShowRockers the Platform Fee portion.
Paying Your Balance (Invoicing):
The fees you owe from Manual Orders accumulate as a "Pending Invoice Amount". Once this amount exceeds $500 (or when the event concludes), you can click the Generate Invoice button on your Event Dashboard. This will create an invoice for you to pay ShowRockers to settle your account.
7. Adding Sponsors to Your Event
Showcase your event sponsors and give them visibility:
- On your Event page, scroll to the Event Sponsors section (visible only to hosts).
- Click + Add Sponsor to open the sponsor modal.
- Search Mode: Find existing sponsors near your event location by name or browse nearby sponsors.
- Create Mode: Add a new sponsor by entering their name, logo URL, website URL, and location (auto-filled from your event).
- Sponsors will appear on your public event page with clickable logos linking to their websites.
Sponsors are displayed in the event details tabs, making it easy for attendees to discover and support your sponsors.
8. Creating an Event Itinerary
Help attendees plan their experience with a detailed schedule:
- When creating or editing your event, look for the Itinerary field in the event form.
- Use the rich-text editor to format your schedule with times, performers, activities, or segments.
- The itinerary appears in the "Additional Info" tab on your event page.
- This is especially useful for multi-act shows, festivals, or events with complex schedules.
Example: "7:00 PM - Doors Open | 7:30 PM - Opening Act | 8:30 PM - Main Performance | 10:00 PM - Event Ends"
9. Sharing Your Event
Once your event is approved, a shortened URL (TinyURL) is automatically generated for easy sharing:
- The short URL appears on your event details page and can be copied with one click.
- Share this link on social media, email campaigns, or messaging apps to promote your event.
- If the short URL isn't available, the regular event URL will be used automatically.
- Attendees can also share your event using the Share button on the public event page.
Note: The TinyURL is generated during the approval process. If approval fails, you can retry after fixing any issues.